So, as you might already know... Creating rich content blog posts is still the best technique to get traffic to your website through search engines like Google. And if done right the traffic can be massive! This SEO Chrome extension for Google Docs is going to help you with that.
When you’re crafting content for the web it’s extremely important to make sure the copy is well optimized for search engines in order to attract more and more visitors to the website over time.
There are of course some technical rules to apply when doing so, but all you want to do is write and not taking care of technical stuff, right?
Good thing we just finished building our SEO Chrome extension for Google Docs!
What is our SEO Chrome extension exactly?
Google Docs can't help you write an article that effectively targets a search term. Which is extremely important when it comes to SEO. Our SEO Chrome extension will help with that. Simply write your text in Google Docs, open our extension and get a list of recommendations to optimize your article.
How does our SEO Chrome extension work?
1. Download the extension
First things first! You'll want to download the extension in the Chrome Web Store.
2. Open Google Docs
When you're in any other tab, you will see that the icon of the extension is greyed out. But once you get in Google Docs, it will change into a colored icon that you can now click on. Add in your chosen keyword/keyphrase and when you have started writing, our SEO Chrome extension will screen your article and recommend what you can change in order to be fully SEO optimized. For keywords, there are some free tools such as Ubersuggest which allow you to research the volume of searches for your keyword and related words.
3. Write, write, write!
Of course, you need some content before we do our SEO check. I won't tell you what to write, you probably already know your audience. However, you should make sure to keep a long read interesting. Make sure that your readers don't just scroll through, or tap out when they are halfway through your article.
4. Check your SEO
Let's search engine optimize this thing! First, open the SEO Chrome extension. Our extension will screen your article and recommend what you can change in order to be fully SEO optimized.
Here are a few SEO tips & tricks our SEO Chrome extension checks for:
- Function words in keyphrase: a keyphrase should never consist only of function words (e.g. 'and', 'more').
- Keyphrase in the introduction: checks if the keyphrase appears in the first paragraph of the article.
- Text length: checks if the text has the recommended minimum length.
- Keyphrase distribution: checks if the keyphrase is well spread over the article.
- Keyphrase length: checks if there is a keyphrase set and if its length is acceptable.
- Link keyphrase: checks if the keyphrase is a link which is not recommended.
- Keyphrase density: checks for the number of keyphrase occurrences in the story and if this amount is acceptable.
- Links: checks if there are any links, if there are enough links, and if those links are not all no-followed.
- Keyphrase in subheading: checks for use of the keyphrase in subheadings to the recommended amount
And way more, but let's not bore you with long lists when the only thing you should really know is: by using this extension you will for sure perfect your SEO score and increase your Google ranking by 300%.
Color coding is used so that you can easily identify which suggestions need action. The suggestions are updated in real-time and completing one results in the total score to increase. Try to aim for 100%!
5. Distribute and measure
You could stop after the SEO optimization, but where's the fun in that? Google Docs won't publish, distribute or measure your article so if you want your content to get noticed, you're not done yet. We have more to offer than the SEO Chrome extension!
You could publish your article to your blog and start sharing the link everywhere manually... and lose hours of valuable time while doing that. But, what if I told you there was an easier and faster way for you to publish your article, distribute it on all your channels with one click AND measure the results all in one workspace?
That workspace is called StoryChief.
StoryChief is a platform for content collaboration, publishing, distribution, and measuring results. Think of it as the command center for your content. Inside StoryChief, you can build your content calendar, write SEO ready stories, publish them to your website and promote them on social or newsletters all in one place. It removes the need to manually enter content on your website, medium.com, social media, newsletters, messengers, etc... Once an article from a writer is approved, it can get published everywhere right away.
If you're curious about how you can speed up your content creation process with StoryChief, check out our article about it here.