"I wonder how much time we gain through StoryChief, but I think we should definitely think in terms of at least 30%"
Ad-Fundum is an omnichannel communication agency with roots in both traditional and digital media. As an agency, they work closely with their clients to ensure the quality of their campaigns before it gets published both online and offline.
In their content creation process, Ad-Fundum has a collaborative approach to create the right content for their clients. As a result, there is a lot of communication between the different parties involved.
"Before we discovered StoryChief, we had a more complex workflow. We weren't in control, and neither the client nor we were happy about that."
As a content agency, there are two things you need to focus on: creating the right content for your client and finding the right workflow that helps you to do just that.
That's why Ad-fundum started using StoryChief. They needed to streamline their process to guarantee qualitative content at a high speed for their clients.
We have a much smoother collaboration flow with our clients now. There's also a better approval flow, and it's easier to check things off our list so everyone is happier.